Business-driven talent acquisition and employer branding with ease and a touch of joy

I founded Growico to help companies hire better, build stronger employer brands, and make talent acquisition work for the business — not the other way around.

Growico is a one-person powerhouse, but you’re never limited to one perspective. I bring nearly a decade of hands-on experience in recruitment and employer branding, and I stay closely connected with other trusted professionals in the field. When needed, I’m happy to bring the right people to the table in addition to myself. 

What I offer is never one-size-fits-all. Every company is different, and I’m here to tailor the process, tools, and collaboration style to your needs. Some projects are all about building capability. Others are about delivering results right now. Either way, I adapt quickly, ask the right questions, and stay focused on what matters most: getting things done with ease and a touch of joy.

Check my offering for recruitment & headhunting, employer brandingtalent acquisition capability development, and interim assignments, or let’s talk!

Click the boxes to explore the values behind how I work

I’m here to get things done. Whether it’s hiring successfully or building your employer brand, I focus on actions that create real value for your business. I do everything in my power to ensure the results are worth your investment.

I believe business should be straightforward. I adapt quickly when things change and keep projects moving without unnecessary hurdles. I stay flexible to your needs and timelines, and I communicate clearly, so working with me feels smooth, not complicated.

Good work starts with good questions. I want to understand your business, your challenges, and what makes your culture unique. I take time to listen — to people and to context — so I can find better ways to support your hiring and employer branding.

Work should feel meaningful and enjoyable. I find joy in my own work and in building genuine connections with customers. I bring that same energy when representing your company to talent, so every conversation reflects the care your brand deserves.